Archive for the Crexels Category
Sound is Gold
December 3, 2010At Crexels, I do a lot of translation and dubbing for different projects. I have to translate the projects fro english to spanish. I can’t change any of the actual video and there is not much creative involved since the graphics have to be exactly the same. The only control that I have is the audio. For that, I take extremely good care that it is perfect.
The infomercials I have done are of course translations from english. There is no way to hide the fact that the audio and the movements of the mouth are different but when the audio is out of sync, when the levels are off and when there is no emotion on the new voices, it not only bothers the viewer but it also destroys all credibility and interest on what it is being said.
Audio is something that is very unconscious, you don’t pay attention when it is done right and that is the key. It makes the video pleasant and it adds so much to the experience.
The best example of how important audio is can be seen in horror movies. Just mute any horror movie and the horror is gone. The audio gives you a push to the edge of the seat.
It is the same with audio translation for infomercials. A show will not be great because people are paying attention to the audio but a show can be destroyed because the sound is bad.
What do you think?
The 1st Noche de Los Cortos
November 1, 2010What a great night it was. We are happy to have produce such a great event. The “1st Noche de Los Cortos” was a night of great short films, great food and awesome company. A great crowd showed up to enjoy 11 great short films.
iPad while Recording a VO
May 5, 2010I have been inside a Recording studio for four days and it saddens me to see all the paper that it is wasted. Even though we recycle and use the paper on both sides.
So last time I took a different route and a nicer one. Even the talent was happier. The only problem is that they we very easily distracted.

“Cuidado con los Leftovers” Wins Telly Award
April 26, 2010
We just received or award letter. “Cuidado con los Leftovers” won a 2010 Telly Award. We are very happy that these awards demonstrates our commitment to our work and the quality of production Crexels delivers.

Winner: Best Short Film (Trailer)
March 23, 2010Check out the trailer at LOS CORTOS via this link here
Shooting Green Screen with the RED
March 19, 2010Crexels’ Editing Setup
February 6, 2010I am writing to get an opinion of what I have done. Crexels is a small company. We have two editing systems and a laptop that can edit if needed. All running Final Cut Studio 2.
I wanted to create a server kind of setup where I can edit from any computer without the need to sync material or move material from one place to another.
Read the remainder of this entry »
A NEW Site
February 5, 2010What a bummer…For the last two days I have been trying to fix the previous website. It got hacked and it was redirecting every page to different sites. Since I just couldn’t fixed it and the hosting company had just a 48 hour backup I decided to start fresh. Get everything out and start from zero.
So here it is. A new look. I really hope you like it. If you find any bugs or think that some areas need to improve, send us a line and we will do what ever we can to improve the site and your experience.
Thanks so much for your understanding
The Crexels’ Team






